The Recovery Advocacy Project (RAP) is committed to giving people of all pathways of recovery, family members, and supporters of recovery the grassroots organizing tools to think and act locally.
Many organizers have elevated the issues they are passionate about by drawing media intrigue and attention.
The Recovery Advocacy Project recognizes the talents of people in recovery and the expertise that many organizations provide across the country. This HOW TO Guide is one in a series written in partnership with the story-telling platform Bright Story Shine
The main difference between a Media Advisory and a Press Release is your purpose for sending it. A Media Advisory is a brief, one-page informative invitation for media attendance at a particular event; while a Press Release is more like an article, that includes specific facts and quotes related to the topic with a goal of generating interest and awareness of your key issue by local or national media outlets. Sometimes a press release can, however, announce an event but it can also highlight other topics.
Contact: R.A. Precovery
Phone: (123) 456-7890
The goal of a press release is to generate discussion and awareness of a particular issue. Below are some helpful templates for you to review. Notice how they’re structured, information they start and end with, and the formatting.